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THE BUSINESS
As
the tourism market begins to grow and mature,
Kecak dot Com realizes that in order to
gain a competitive advantage in the e-business
world it needs to focus its attention towards
the entire market segments offering them
that extra paradise touch. Henceforth channeling
its marketing ventures towards all unique
customers, who have different pleasuring
taste and desires.
Online Reservation System
As an online Travel portal, one way
Kecak dot Com maximizes its international
market coverage is to parallel the products
offered by similar Travel Portal type businesses.
In this regard, Kecak dot Com invites fulfillment
organizations, embracing luxurious hotels,
high quality tours and travel agency offering
packages of unmatched quality, the capacity
of becoming partners in the quest of excellence,
to be the first to provide the most satisfying
and fulfilling service as well as an exhilarating
once in a lifetime experience for customers
who want nothing but the best. Hence, Kecak
dot com offers nothing but flexibility,
convenience, reassuring, uncomplicated and
pleasant processes from its point of sale
to its edge of fulfillment. Furthermore,
with the vast complete range of product
packages offered, the thoroughness of the
information content and its online tour
guides which will guide customers on the
net on places to go and sites to see, customers
will soon find there is no portal on earth
that's better than Kecak dot com.
It
is important to mention, that we believe
the underlying foundation that enables the
high forecast rate of success for this side
of our business is the fact that we position
ourselves as the "K-Mart" for all the Indonesian
tours and travel, accommodation and adventure
packages. We make strict reservation in
providing customers information on various
product packages, which center on customers
with unique taste and what's to them as
paradise. The information will be distributed
in the form of a BI-monthly newsletter and
product packages catalog in line with our
e-marketing strategies. Other means of distribution
includes our repetitive online tour guiding,
which enables that "immediate exposure"
of those special packages and what makes
it special. All of this because Kecak dot
com believes that the epoch prior to the
2002 is an excellent time to "reach out
and touch a tourist."
Online Ticketing
Our central market opportunity throughout
the millennium till the next decade is driven
by the increasing reliance on Internet-based
business - e Business - architectures that
support core business processes and require
more advanced flexibility means for a B-B
or B-C transaction. With it the Kecak dot
Com ticketing service bringing together
all local and international airline ticketing
into an online e-ticketing store, a convenient
one stop shop, that simply bundles the all
in one process from ordering the tickets
to receiving a border pass, an option to
travel on Kecak dot com's airway and getting
picked up on the spot upon your arrival,
concluding to a true trouble-free, down-to-earth
value of traveling on air. With this in
mind, the Online Ticketing project was introduced
to accommodate the virtual airline commerce
market extension. The project includes Kecak
dot com as being the online ticket provider,
thus meeting the new flexibility, convenience
and high professionalism presented by international
customers in their traveling demands. It
is our believe that the product package
being introduced is an essential element
in the overall online tours and travel equation.
Online Members Tour Guiding
The end users of our product packages have
always been Kecak dot Com target market.
To reach the End users/customers we have
recently employed and deployed a strategy
that puts us in a definite "awareness" and
"sell" situation. The strategy involves
two parallel projects, which focus on international
travel organization and end users/customers.
One means involves the utilization of online
guides - the destination tour and travel
know it all - informing possible customers
on an Internet online chat the many beauty
and richness of Indonesia as a tourist destination.
Apart from solely informing, the guides
automatically create product familiarization
in the steps towards gaining the customers
trust in our products and knowledge of service.
In this regards, Kecak dot com is in the
process of embarking on a project to present
the most stunning and striking community
room which would appeal to the international
tourism community as the most complete source
of information, this we term as guides online.
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INDONESIA
